What does it take to take a global hospitality brand into India and make it work?
In the latest Back of House podcast, Luke Butler and co-host Kathy Savill arej oined by Jasper Reid.
Jasper, a corporate director turned hospitality builder, who helped scale global hospitality concepts in India shares his perspective on:
Building scale in a market that is vast, complex, and under-penetrated
The truth about unit economics, rent pressure, and why margins are so hard to protect
What franchises get right (and wrong) when they enter new markets
How Jasper’s team navigated COVID in India, and why that period changed everything